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MKTG 471: Sports Marketing

Marketing · 4 credits

Application of marketing principles and concepts in the sports industry. Includes sponsorships, branding, promotions, public relations, licensing, and sports consumer research and behavior.

Offered in 6 of the 26 listed terms (Summer 2021 to Summer 2026).

Prerequisites

MKTG 380 or HNRS 208

Prerequisite tree

Each course's own prerequisites, down to the first courses in the chain.

From Banner's catalog for Spring 2027. Banner lists only the requisites it enforces, so check the catalog entry too.

Required by (0)

No course lists it as a prerequisite.

Syllabi and course websites

None listed yet.

Instructors

InstructorSectionsTerms
Brummel, Steve6Summer 2021 to Summer 2026

Every offering in the listed terms (6 sections)

TermSecCRNTypeMeetsInstructorEnrolledDelivery
Summer 2026S0130100LectureTWR 8:00am-9:50am · CV 103Brummel, Steve14/35Face to Face Instruction
Summer 2025S0130127LectureTWR 8:00am-9:50am · CV 103Brummel, Steve19/35Face to Face Instruction
Summer 2024S0130141LectureTWR 8:00am-9:50am · CV 103Brummel, Steve17/35Face to Face Instruction
Summer 2023S0130157LectureTWR 8:00am-9:50am · CV 103Brummel, Steve24/35Face to Face Instruction
Summer 2022S0730179LectureTWR 8:00am-9:50am · CV 103Brummel, Steve28/39Face to Face Instruction
Summer 2021S0730190LectureTWR 8:00am-9:50am · REMOTE SYNCBrummel, Steve36/39Face to Face Instruction