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MBA 532: Marketing Strategy
This course is designed to build on your marketing understanding from MBA 509 within the context of business decision-making. Cases and readings will be a primary tool to explore questions from both a marketing and general management perspective. This course balances the “what” of marketing with its application, focusing on segmentation, targeting, and positioning.
Offered in 12 of the 26 listed terms (Winter 2021 to Spring 2027).
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Prerequisites
Prerequisite tree
Each course's own prerequisites, down to the first courses in the chain.
- MBA 509 Marketing Management
From Banner's catalog for Spring 2027. Banner lists only the requisites it enforces, so check the catalog entry too.
Required by (0)
No course lists it as a prerequisite.
Syllabi and course websites
None listed yet.
Instructors
| Instructor | Sections | Terms |
|---|---|---|
| Staton, Mark | 12 | Winter 2021 to Spring 2027 |
Every offering in the listed terms (12 sections)
| Term | Sec | CRN | Type | Meets | Instructor | Enrolled | Delivery |
|---|---|---|---|---|---|---|---|
| Spring 2027 | 0 | 21522 | Lecture | MW 3:00pm-4:50pm · PH 015 | Staton, Mark | 0/25 | Face to Face Instruction |
| Spring 2026 | 0 | 21694 | Lecture | MW 3:00pm-4:50pm · PH 015 | Staton, Mark | 16/20 | Face to Face Instruction |
| Fall 2025 | 0 | 43622 | Lecture | TR 8:00pm-9:50pm · PH 146 | Staton, Mark | 19/30 | Face to Face Instruction |
| Spring 2025 | 0 | 21857 | Lecture | MW 2:00pm-3:50pm · PH 015 | Staton, Mark | 15/20 | Face to Face Instruction |
| Spring 2024 | 0 | 22245 | Lecture | MW 3:00pm-4:50pm · PH 015 | Staton, Mark | 14/20 | Face to Face Instruction |
| Fall 2023 | 0 | 43879 | Lecture | R 6:00pm-7:50pm · PH 104 T 8:00pm-9:50pm · PH 104 | Staton, Mark | 14/25 | Face to Face Instruction |
| Spring 2023 | 0 | 22480 | Lecture | MW 3:00pm-4:50pm · PH 015 | Staton, Mark | 14/30 | Face to Face Instruction |
| Summer 2022 | 91B | 31166 | Lecture | S 1:00pm-4:50pm · O-EX F 5:00pm-8:50pm · O-EX | Staton, Mark | 9/15 | Face to Face Instruction |
| Spring 2022 | 0 | 22758 | Lecture | MW 3:00pm-4:50pm · AW 406 | Staton, Mark | 16/30 | Face to Face Instruction |
| Fall 2021 | 0 | 44149 | Lecture | T 6:00pm-7:50pm · PH 104 R 8:00pm-9:50pm · PH 104 | Staton, Mark | 21/25 | Face to Face Instruction |
| Spring 2021 | 0 | 23277 | Lecture | TR 2:00pm-3:50pm · REMOTE SYNC | Staton, Mark | 25/35 | Face to Face Instruction |
| Winter 2021 | 91B | 13770 | Lecture | S 8:30am-12:20pm · O-EX F 5:00pm-8:50pm · O-EX | Staton, Mark | 14/25 | Face to Face Instruction |